This project was based on utilizing Adobe Photoshop. My idea behind this campaign was to pick a company that gives back to the community. I decided to go with Warby Parker, a company that sells glasses for an affordable price. People who are on a budget yet need to purchase glasses can afford these designer-looking frames. The purpose of this advertisement was to bring awareness to the price and wide variety of different frames people can select from while staying well within a desirable price range. I wanted to display the different people and the variety of frames Warby Parker has by placing similar-looking ones on famous people or better yet people who have become known for their glasses or sunglasses. Glasses can make a person’s identity and Warby Parker makes it easy for people to see the world without breaking their budget.